← Back to all books
The Partnership Operator's Manual for the AI Era
by Chris Lavoie & Rob Moyer
Published: 2026
Recommended by Chris Lavoie & Rob Moyer
Categories: partnerships, go to market
Why should you read it?
Because partnerships just got pulled into the core revenue engine and most operators are still running outdated playbooks. This book shows you how to actually win in that new reality. Not theory. Real systems, real workflows, real ways to drive pipeline, expansion, and measurable impact using integrations, data, and AI. If you want to be taken seriously as a revenue driver, not a "nice-to-have," read this.
What is the book about?
It's a practical operating manual for modern partnerships. How to design, run, and scale product and GTM partnerships that directly influence revenue. It covers co-sell, integrations, attribution, partner prioritization, and how AI is reshaping all of it. The focus is simple: what top operators actually do day-to-day to make partnerships work.
Best takeaway
Partnerships are no longer a support function. They're a core growth lever. If you can't tie your work to pipeline, revenue, and expansion, you're already behind. This book shows you exactly how to make that shift.
This is a server-rendered version of https://www.booksofthechannel.com/books/partnership-operators-manual. Enable JavaScript for the full interactive experience.