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Strategic Partnership Management: Understanding Interfirm Collaboration for Competitive Advantage
by Richard Gibbs & Akash Puranik
Published: 2026
Recommended by Books of the Channel
Categories: partnerships
Why should you read it?
This book provides a foundation for anyone looking to gain an understanding of alliances and marketing channels. It is primarily aimed at undergraduates and MBA students. But it should be read by anyone who wants a broader appreciation of the ideas and modules that describe modern-day organisational ecosystems. For teachers and lecturers, it provides a source of individual lessons with supporting materials, including case studies and multiple-choice questionnaires.
What is the book about?
The book is divided into three sections. The first looks at the strategic rationale for partnerships and how they can create operational or competitively advantageous outcomes; the second looks at how they can be managed, exploring elements of trust as well as governance and culture, and the third digs deep into different types, from supply chain partnerships to IT resellers.
Best takeaway
This book is primed to become the go-to text for students and lecturers wanting to get a thorough understanding of all aspects of organisational ecosystems. The book aims to give students and practitioners both the theoretical foundations and the critical thinking skills needed to navigate this increasingly interconnected world. Its objective is unashamedly to provide a book that addresses a key gap between operational experience and more advanced texts on management best practices.
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